Petal

The zero-odour germ-freezing waste bin. Petal is a new type of home appliance that eliminates foul odours and halts the spread of germs, simply by freezing them.

The plan was to create as much content as possible. The goal? to provide the client with a wide range of assets for their marketing efforts. These included the main video, 2 x cutdowns from the main video, 2 x feature-focused ads, GIFS, social media photography of in-use product, and behind the scenes photography.